Digital Marketing Specialist - Asia Venture Group
23598
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Digital Marketing Specialist

happyfresh

Based in: Kuala Lumpur, Malaysia

 

What You’ll Be Doing

  • Building and managing company’s digital marketing campaigns & channels including Facebook, Instagram & Twitter
  • Managing Customer CRM flow from Activation to Retention.
  • You’ll be managing the coordination, analysis and optimisation of the customer activation and retention campaigns via push notifications & emails
  • Exporting & Analyzing customers’ data in order to come up with tactical CRM campaigns
  • Listening and engaging in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that don’t yet know us.
  • Running regular social promotions and campaigns and tracking their success.
  • Driving consistent, relevant traffic and leads from our social network presence.
  • Exploring new ways to engage and new social networks to reach our target buyers.
  • Gather information and data from around the organisation to create news-worthy stories, infographics, articles etc. for distribution through press releases.

 

What we require

  • BA/BS degree with major in Marketing, Mathematics or Statistics
  • Minimum 1-2 Years of experience in leading digital marketing campaigns
  • Past experience in handling CRM tools. Well versed with tools like Mixpanel, Mailchimp
  • An affinity towards user empathy
  • Passion to find solutions to complex day to day problems
  • You love analyzing data and make actionable decisions out of it.
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions
  • Excellent written skills in both English and the local language
  • Previous Experience in handling analytical & CRM tools would be a plus
  • SQL or advanced excel skills would be a huge win.

Apply now!

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