Performance Marketing Specialist - Asia Venture Group
23600
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Performance Marketing Specialist

happyfresh

Based in: Bangkok, Thailand

 

What You’ll Be Doing

  • Develop the strategy for and execute all local paid online acquisition efforts including:Facebook ads
  • Search engine marketing (SEM)Google Display Network (GDN) and other Banner ads
  • AffiliatesCollect data and track the performance of all marketing activities and channels against set KPIs (CPI, CPO, CPA, PPC etc.)Manage projects and campaigns which will bring high-quality customers into the marketing funnel
  • Regularly provide analysis on performance against forecasts and making adjustments as necessary to fulfil the set objectives
  • Innovating to improve performance, growth and profitability across all channels
  • Keep up-to-date with market trends and come up with creative ideas that are one step ahead of the competition
  • Share best practices with peers in other HappyFresh countries
  • Liaise and coordinate with Group marketing effort

 

Who We Are Looking For

  • BA/BS or equivalent working experience.3+ years experience in digital marketing, ideally in an eCommerce company
  • Strong experience with performance marketing and online acquisition tools and networks
  • Entrepreneurial mindset and willing to get hands dirty
  • Acute analytical skills and a data-driven mentality – you know the relevant KPIs and how to work with them
  • Excellent time management and organisation skills, comfortable in meeting tight deadlines
  • Strong leadership abilities and track-record of hitting targets with limited resources/budget
  • Previous experience working in a startup or dynamic high-growth company a plus
  • Fluent in English and Thai
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